Freshmen (Fall)
Course Code
Course Name
Units
ENG 101
BUSINESS ENGLISH 1
3
MATH101
BUSINESS MATH
3
BUS 101
PRINCIPLES OF MANAGEMENT
3
ACCT101
PRINCIPLES OF ACCOUNTING 1
3
Total : 12
Freshmen (Spring)
Course Code
Course Name
Units
STAT121
INTRODUCTION TO STATISTICS
3
ENG 102
BUSINESS ENGLISH 2
3
MISE121
MANAGEMENT INFO. SYSTEM
3
ACCT102
PRINCIPLES OF ACCOUNTING 2
3
HRM 120
HUMAN RESOURCE MANAGEMENT
3
Total : 15
Sophomore (Fall)
Course Code
Course Name
Units
ECON101
MICROECONOMICS
3
SCM 230
OPERATIONS MANAGEMENT
3
FIN 230
FINANCIAL MANAGEMENT
3
BUS 231
QUANTITATIVE BUSINESS ANALYSIS
3
BUS 230
BUSINESS COMMUNICATION
3
Total : 15
Sophomore (Spring)
Course Code
Course Name
Units
ECON201
MACROECONOMICS
3
BUS 240
ORGANIZATIONAL BEHAVIOR
3
MKT 240
MARKETING MANAGEMENT
3
MKT 241
CONSUMER BEHAVIOR
3
BUS 241
BUSINESS LAW
3
Total : 15
Junior (Fall)
Course Code
Course Name
Units
BUS 350
INTERNATIONAL BUSINESS
3
BUS 351
ENTREPRENEURSHIP
3
ELCTMK1
MAJOR ELECTIVE 1
3
MKT 350
MARKETING RESEARCH
3
MKT 351
INTEGRATED MARKETING COMMUNICATION
3
Total : 15
Junior (Spring)
Course Code
Course Name
Units
ELCTMK2
MAJOR ELECTIVE 2
3
MKT 360
SALES MANAGEMENT
3
MKT 361
MARKETING CHANNELS
3
MKT 362
DIGITAL MARKETING
3
Total : 12
Senior (Fall)
Course Code
Course Name
Units
BUS 471
STRATEGIC MANAGEMENT
3
BUS 470
RESEARCH METHODS
3
ELCTMK3
MAJOR ELECTIVE 3
3
MKT 471
BRAND MANAGEMENT
3
MKT 472
RETAIL MANAGEMENT
3
MKT 475
STRATEGIC MARKETING
3
Total : 18
Senior (Spring)
Course Code
Course Name
Units
MKT 480
COOP -TRAINING
6
Total : 6
Plan Total: 262
Total Number of Courses : 35