Sophomore (Fall)
Course Code
Course Name
Units
ACOL101
UNDERSTANDING THE CUSTOMER 1
3
ACOL102
INTRODUCTION TO ADVERTISING
3
ACOL103
ADVERTISING SKILLS INTRODUCTION
3
ACOL201
CONCEPTUAL COMMUNICATION
3
ACOL202
RESEARCH AND INFORMATION GATHERING
3
Total : 15
Sophomore (Spring)
Course Code
Course Name
Units
ACOL203
ADVERTISING MANAGEMENT 1
3
ACOL204
DIGITAL TECHNOLOGIES FOR MARKETING 1
3
ACOL205
INTEGRATED MARKETING COMMUNICATIONS
3
ACOL206
INDUSTRY PRACTICE 1
3
ACOM201
WRITING AND EDITING SKILLS
3
Total : 15
Junior (Fall)
Course Code
Course Name
Units
AMAN201
UNDERSTANDING THE CUSTOMER 2
3
ACOL214
DIGITAL TECHNOLOGIES FOR MARKETING 2
3
ACOL303
ADVERTISING MANAGEMENT 2
3
ACOL304
RESEARCH AND EVALUATION PROJECT 1
3
ACOM301
MEDIA PRODUCTION 1
3
Total : 15
Junior (Spring)
Course Code
Course Name
Units
AMAN304
THE ROLE OF ADVERTISING IN BUSINESS 2
3
ACOM302
MEDIA PLANNING AND BUYING 1
3
AMAN306
PUBLIC RELATIONS
3
ACOM303
ADVANCED WRITING AND EDITING SKILLS
3
ACOL314
RESEARCH AND EVALUATION PROJECT 2
3
ACOM311
MEDIA PRODUCTION 2
3
Total : 18
Senior (Fall)
Course Code
Course Name
Units
AMAN406
MODERN MARKETING COMMUNICATIONS 2
3
ACOM404
MEDIA CONTEXT
3
ACOM402
MEDIA PLANNING AND BUYING 2
3
ACOM403
ARABIC WRITING AND EDITING SKILLS
3
AMAN410
ADVERTISING STRATEGY PRACTICE
3
ACOL406
INDUSTRY PRACTICE 2
3
Total : 18
Senior (Spring)
Course Code
Course Name
Units
ACOM430
MAJOR STUDY, FINAL PROJECT
6
ACOM450
CO-OP TRAINING
6
Total : 12
Plan Total: 263
Total Number of Courses : 29